Effective Date: 01.01.2025

At EthnikStore, we respect and value your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, make purchases, or engage with our services. By using our website, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect personal information that you provide to us when you visit our website, register for an account, place an order, subscribe to our newsletter, or contact our customer support team. The types of information we may collect include:

1.1 Personal Identifiable Information (PII)

• Name
• Email address
• Shipping and billing addresses
• Phone number
• Payment information (credit card details or other payment methods)

1.2 Non-Personal Identifiable Information (Non-PII)

• Browser type and version
• IP address
• Device type
• Pages viewed, time spent on pages, and other site interaction data
• Location data (e.g., geographic location based on IP address)

1.3 Cookies and Tracking Technologies
We use cookies and similar technologies (such as pixels, beacons, and tags) to collect information about your browsing behavior on our site. These technologies help us enhance your experience, track your preferences, and serve targeted ads.

2. How We Use Your Information

We use the information we collect for various purposes, including:

2.1 To Process Orders and Deliver Products
We use your personal information to process your orders, handle payment transactions, and arrange for the delivery of products to your designated address.

2.2 Customer Support and Communication
We may use your contact details to communicate with you regarding your orders, address inquiries, or send you important updates related to your account or purchases.

2.3 Improvement of Services and Website
We analyze your usage data to improve the functionality, design, and content of our website. This helps us provide a better shopping experience and enhance our customer service.

2.4 Marketing and Promotional Communications
With your consent, we may use your email address to send you newsletters, special offers, and promotions related to our products and services. You can opt-out of receiving marketing communications at any time.

2.5 Legal Compliance and Security
We may use your information to comply with legal obligations, resolve disputes, and enforce our agreements. We also use data to protect against fraud, security breaches, or other unauthorized activities.

3. How We Protect Your Information

We implement a variety of security measures to safeguard your personal information. These measures include:

• Encryption: We use Secure Socket Layer (SSL) technology to encrypt sensitive data (like payment information) during transmission.
• Secure Payment Gateways: Payment details are processed through trusted third-party payment gateways that meet the industry standards for security.
• Access Control: Only authorized personnel have access to your personal data, and we limit access based on need.
• Regular Audits: We conduct periodic reviews to ensure our security protocols are effective.

4. Sharing Your Information

We respect your privacy and do not sell, rent, or share your personal information with third parties except in the following circumstances:

4.1 Service Providers
We may share your information with third-party service providers who assist us in processing payments, fulfilling orders, or sending communications. These service providers are obligated to keep your information confidential and are not allowed to use your information for any other purposes.

4.2 Legal Compliance
We may disclose your personal information if required by law or if we believe such action is necessary to comply with a legal process (e.g., a court order), protect our rights or the rights of others, or prevent fraud or abuse.

4.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of the transaction. We will notify you via email or a prominent notice on our website if your information becomes subject to a different privacy policy.

5. Your Rights and Choices

5.1 Access, Update, and Delete Your Information
You have the right to access, update, or request the deletion of your personal information. You can do this by logging into your account or contacting our customer service team.

5.2 Opt-Out of Marketing Communications
You can opt-out of receiving marketing emails by clicking the “unsubscribe” link in any email you receive from us. If you prefer, you can also contact us directly to be removed from our mailing list.

5.3 Cookies Management
You can manage cookies by adjusting the settings in your browser. Please note that disabling cookies may impact your experience on our website, as some features may not function properly.

5.4 Data Portability
If you wish to obtain a copy of your personal data for transfer to another provider, please contact us, and we will assist with the process where applicable.

6. Children’s Privacy

Our website is not intended for children under the age of 18. We do not knowingly collect or solicit personal information from anyone under the age of 18. If we become aware that we have inadvertently collected personal information from a child under 18, we will take steps to delete such information.

7. Third-Party Links

Our website may contain links to third-party websites that are not operated by us. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.

8. International Data Transfers

If you are located outside of India, please note that your information may be transferred to, stored, and processed in India or other countries where our servers or service providers are located. By using our website, you consent to the transfer of your data to these locations.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make significant changes, we will notify you via email or a prominent notice on our website. Please review this policy periodically for updates.

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

Email: contact.ethnikstore@gmail.com
Phone: 123456789
Address: Greater Noida

By using our website, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your personal information as described.